We set up most accounts with a 20-50 mile radius around your retail location targeting trade intent, loyalty, and conquest prospects signaling specific behaviors online. Example Lead Ford Dealer: “2012 BMW 535xi - M Sport - Would consider a trade for an F-150 or equivalent. [Name] [Phone] [Email] [Location]” You will have different feeds in your account depending on your location and type of vehicles you sell on your lot. Trade intent leads – people who are signaling trade-in behavior in their posts. Loyalty leads – people who are selling the same OEM manufacturer brand you sell new. Conquest leads – are people who are selling a brand you compete with.

We recommend that you consistently contact a minimum of 20 leads a day from different lead feeds. Depending on your location, some days you will see more success with social leads and other days with classifieds. The main factor that will determine your level of success on our platform is how consistently you use it. We will find all these people in your local market place that are signaling specific intent, and it is your job as a salesperson to sell them. Our platform will not sell for you.

Not every single lead in your account will want to buy a car from you. This is why we make it so simple for you to qualify the lead as an opportunity. All it takes you is 5 seconds to send out a text message, voicemail, and email using our system. We give you all the local leads and marketing tools to build your own sales pipeline, but it is up to you to build it. If you reach out to a lead and they answer “No thanks. I don’t want to get a low ball offer from a dealer for my trade-in that’s why I will try selling privately.” This is where your salesmanship needs to come in… You will need to explain why it is beneficial for them to trade the car in with you rather than try to sell it first… tax savings, better deal on the new car, and so on.

Salespeople who give up on the first objection will not be successful on this platform. You will need to educate consumers and build rapport proving to them that you have their best interest in mind. If you plan to use the system to just SPAM leads without building relationships, you will not get anywhere. Our most successful salespeople can think on their feet and come up with unique sales solutions to all kinds of objections. Ask yourself these questions: “Am I looking for easy laydowns leads?” (btw they don’t exist) OR “Am I looking for a sustainable system that I can grow my sales well into the future?”

We constantly improve our algorithm to filter out bad leads or other dealers pretending to be private sellers. Unfortunately, there is no way to prevent bad leads from showing up in your feeds. Example of a bad lead: “**LOCAL TRADE IN**, Jetta Limited, 4D Sedan, 2.5L 170 hp, 6-Speed Automatic with Tiptronic, White, **LEATHER INTERIOR**, Audio Package…” Our system will pick up leads that meet specific criteria in your sales zone. So if a salesperson is not posting as a dealer and lists a car signaling a trigger behavior within the post, our system will pick that lead up. If you come across a lead from another dealership it will take you all of 2 seconds to delete it from your account.

This is why we do not charge per-lead fees. We give you access to your sales zone and all the marketing tools to be successful so you can generate as many sale leads as you would like. If you click on a lead and see that this is someone who you don’t want to do business with, all you have to do is delete them and move on to the next one. This is also why we emphasize contacting leads from different feeds on a daily basis rather than only working your favorite ones. One day you will get a good response from trade intent feeds and the next that feed might be dry… so always diversify your efforts.

What makes LeadLocate so effective is that we look for buyer/seller intent and not specific client category type. We have nothing to do with subprime auto leads or second chance credit financing. We do not collect any lead credit information. You will determine the best sales route for each individual lead after the intent is verified. Some people will be in a position to finance, some will want to do a cash/trade deal, some will lease, and some might not work out. Our system will point you to local sales leads and it is your ambition that will get you those extra sales. If you contact a lead and after a couple of qualifying questions you figure out that there is no way to make a deal with them, you just move on.

Our system will allow you to schedule an automated personalized voicemail, email, and text message to re-engage them on a later date. We are looking for NOW buyers and sellers as well as continuously building a pipeline of people that you did not close, to pitch in the future. If someone has a low income, but needs another vehicle, have them find a co-signer, land them on the right car, work your finance manager. WHERE THERE'S A WILL THERE'S A WAY

LeadLocate was designed for disciplined sales professionals who are not scared to learn new technologies so they can build up their sales pipeline. If you are looking for “EASY” sales leads, this is not a system for you. You will need to talk to different types of people at different points in their lives looking to upgrade their current vehicle to something new or different. To take full advantage of our system, you need to have a good selection of new and pre-owned inventory as well as have an acceptable level of sales experience.

Lead feeds are only the tip of the iceberg. We also have a full-featured CRM system that will help you market to your LeadLocate leads and all of your other contacts. Plus, you get your own website, text message marketing system, ringless voicemail integration, email marketing automation, and so much more.

As we continue to grow, our number one priority is to sign up the right sales professionals who understand the value in prospecting and building a pipeline.